Umwelttechnik: Swiss Environmental Magazine
The Ask
Umwelttechnik, a subscription-based Swiss environmental magazine, required a fresh and engaging design that would resonate with its audience of sustainability professionals, innovators, and eco-conscious readers. The goal was to create a modern layout that highlights cutting-edge environmental topics while maintaining a professional and approachable aesthetic.
The design
The design focused on creating a harmonious balance between impactful visuals and clear, readable text. Key design elements included selecting clean typography and an earthy color palette to reflect the magazine’s ecological themes. The layout was structured to highlight featured articles, infographics, and vibrant photography, ensuring each section flowed seamlessly and engaged readers.
The development
The development process involved translating the design vision into a polished product. I worked on refining the visual hierarchy to emphasize important content while maintaining visual consistency across all sections. Collaborative efforts with the editorial team ensured that the design complemented the magazine’s tone and message. Additional attention was given to creating dynamic layouts for recurring sections, such as interviews and case studies, to keep the reading experience fresh.
The Takeaway
The Takeaway
The final design successfully elevated Umwelttechnik’s brand identity, providing a visually compelling platform that enhances subscriber engagement. By blending aesthetics with functionality, the magazine now stands out as a leader in environmental publishing, inspiring readers with both its content and design.